Hospitality2024
Short-Stay Hospitality Portfolio
Launched and operated Airbnb properties, from listing strategy through to guest experience.
The challenge
Entering a saturated short-stay market where listing quality and review velocity decide visibility.
The approach
- 01
Positioned the listing against the specific traveller it was right for, rather than everyone.
- 02
Rebuilt the photography and listing copy around that traveller.
- 03
Designed a guest experience that reliably produced five-star reviews.
- 04
Tuned pricing against local demand cycles.